Demographic and Persona Insights That Define Black Friday 2025
Explore the demographic and persona insights behind Black Friday 2025, including generational trends, interests and behavioral patterns shaping consumer decisions. Understanding Black Friday 2025 requires more than analyzing product trends and category performance. The demographic and persona signals inside the report reveal who drives the conversation, how they behave online, and why their decisions shape […]
Numbers & Narratives: What Retail, Fashion and Beauty Reveal About Black Friday 2025
Black Friday 2025 reveals major shifts in retail, fashion and beauty. Discover how consumer behavior, identity and trust shape this year’s trends. Black Friday has always been a moment where consumer behavior becomes visible at scale, but in 2025 the signals forming inside each category reveal a shift deeper than a seasonal spike. When we […]
Consumer Behaviors & Affinity Graphs: Why They Matter in 2025 — Essential Insights
How conversation clusters reveal the patterns from customers that truly shape buying decisions Understanding consumers today requires far more than tracking mentions, sentiment, or volume. Traditional metrics tell us what people say, but rarely how those conversations relate to each other or why they take the shape they do. In an environment where platforms, emotions, […]
Black Friday 2025: What Brand Health Reveals About Consumer Trust and Emerging Narratives
Explore how consumer sentiment and online narratives are reshaping brand trust this Black Friday. Download the full 50+ page Loxias AI report. In the Black Friday 2025 landscape, brand health has become the ultimate indicator of consumer trust. This year’s data reveals a new kind of attention economy, one driven not by aggressive promotions, but […]
Black Friday 2025: How Data, Trust, and Timing Are Redefining Consumer Behavior
Discover how data-driven insights reveal a new era of trust, clarity, and strategy in Black Friday 2025. Download the full 50+ page report. The conversation around Black Friday 2025 is no longer about how much people buy, it’s about why they decide to. According to the Black Friday 2025 Report by Loxias AI, this season […]
From Neutral Sentiment to Purpose: What E.ON’s Brand Health Reveals About Modern Reputation
Using advanced Brand Health analytics, Loxias AI examined how E.ON’s reputation shifted between cost-driven narratives and purpose-led storytelling, uncovering what it takes to build trust in a complex market. Introduction Brand perception is no longer shaped by campaigns alone, it’s built in the spaces where people talk, react, and reflect. In today’s fragmented media landscape, […]
Unlocking Black Friday 2025: Consumer Insights from Social Listening and Market Intelligence
Discover how social listening and market intelligence reveal consumer expectations for Black Friday 2025. Insights on trust, deals, micro-communities, and brand health. Overview As the retail world gears up for Black Friday 2025, consumer conversations already reveal much about expectations, skepticism, and the strategies that will define success this season. Using public data collected through […]
Data Integration Explained: How to Unlock Customer Insights with CRM, Social & Paid Media
The world of customer insights is evolving fast. While social listening provides a unique lens into consumer conversations, relying on it alone can create blind spots. Real strategic intelligence emerges when different data sources, from CRM systems to social data to paid media metrics are integrated into a single, cohesive framework. In our recent webinar, […]
US Open 2025: What Social Listening Reveals About Reputation, Culture and Brands
Discover how the US Open 2025 became a global stage for reputation, culture and brands, with insights from advanced social listening analysis. Introduction: Why the US Open Is Bigger Than Tennis The US Open has long been one of the most prestigious tennis tournaments in the world. But in 2025, it proved once again that […]
What Squid Game’s Global Buzz Reveals About Brand Health, and Why It Matters for Brands
What can brands learn from Squid Game’s finale? Despite massive buzz, its Brand Health Index dropped. Discover why measuring Brand Health is essential for long-term strategy. When Netflix launched the final season of Squid Game in 2025, it wasn’t just a TV event, it was a cultural moment. The series, already a global phenomenon since […]