Loxias AI has become an ESOMAR Corporate Member, joining an international community of organizations and professionals dedicated to advancing the research, insights and analytics industry.
The membership marks a new chapter in Loxias’ international development and reflects our interest in contributing to a global industry where research standards, responsible data practices and collaboration continue to shape how organizations understand consumers and markets.
About ESOMAR
ESOMAR is a global organization representing the research, insights and analytics community. It brings together professionals, research agencies, technology companies and organizations involved in generating and applying insights across different industries.
Through industry events, knowledge sharing, professional guidelines and international initiatives, ESOMAR encourages collaboration and the development of responsible research practices.
The organization also plays an important role in promoting ethical standards through the ICC/ESOMAR International Code on Market, Opinion and Social Research and Data Analytics, a widely recognized reference for professional conduct in the industry.
As research practices evolve alongside new technologies and data sources, organizations such as ESOMAR provide an important environment for discussing emerging challenges and maintaining shared professional principles.
What Does ESOMAR Corporate Membership Represent?
ESOMAR Corporate Membership connects organizations to an international professional community with a shared commitment to responsible research and industry standards.
Corporate Members commit to following the ICC/ESOMAR Code and applicable professional guidelines, reinforcing the importance of transparency, ethical conduct and responsible data practices.
Membership also provides opportunities to engage with industry discussions, access professional knowledge and exchange perspectives with organizations working across different research and analytics disciplines.
These conversations are particularly relevant as the boundaries between traditional research, digital intelligence and emerging analytical technologies continue to evolve.
Connecting Social Intelligence to the Broader Insights Industry
For Loxias, joining ESOMAR is especially meaningful because Social Intelligence is increasingly connected to a wider range of research and business disciplines.
Social media conversations offer opportunities to explore consumer perceptions, audience behavior, emerging narratives and competitive dynamics. Understanding these conversations involves considering their context, limitations and relationship to other available information.
As organizations bring together different sources of intelligence, collaboration between specialized disciplines becomes increasingly relevant.
Loxias works within this space, developing Social Intelligence solutions that combine social data, technology and human expertise to support business understanding and strategic decision making.
Being part of the ESOMAR community creates an opportunity to participate in broader industry conversations, exchange knowledge and stay connected to developments that influence how research and insights are produced and applied.
A New Chapter for Loxias
Becoming an ESOMAR Corporate Member represents an important step in Loxias’ continued international development.
We look forward to engaging with the global research and insights community, learning from different perspectives and contributing our experience in Social Intelligence to conversations about the industry’s ongoing evolution.
Learn more about ESOMAR and its global community at esomar.org.