When Apple launches a new iPhone, the world pays attention. But the real value isn’t in the size of the buzz, it’s in the signals hidden inside the noise. At Loxias, we use structured methodologies in social listening to turn mentions into social intelligence. The iPhone 17 launch is a powerful case study. Our report […]
Discover how graph-based analysis transforms social listening by revealing hidden patterns, mapping conversations, and guiding smarter business decisions. Picture an image that looks like glowing fiber optics intertwining in all directions. That’s what a graph resembles: a visual network where each point represents a relevant element — such as a term or a topic — […]
Discover how the US Open 2025 became a global stage for reputation, culture and brands, with insights from advanced social listening analysis. Introduction: Why the US Open Is Bigger Than Tennis The US Open has long been one of the most prestigious tennis tournaments in the world. But in 2025, it proved once again that […]
Tired of expensive social listening tools with steep learning curves? Learn how Sparks by Loxias offers fast, analyst-led Brandwatch reports at just $99 with no subscriptions or hidden fees. Social listening has become essential for marketing, communications, and strategy teams. But for many businesses, traditional platforms come with high entry costs, complex interfaces, and a […]
Discover how Sparks by Loxias helps brands detect early digital trends through real-time social listening powered by Brandwatch. Learn how to spot shifts in sentiment, viral content, and rising hashtags before your competitors do. In a landscape driven by real-time conversation, identifying emerging trends before they peak is a decisive competitive advantage. Whether you’re launching […]
Discover how Sparks by Loxias delivers social listening reports within one business day. Powered by Brandwatch, our insights reveal trends, sentiment, and brand-relevant data from across the social web, ready when you need them most. In today’s digital-first landscape, timing is everything. Consumer sentiment and viral trends evolve by the minute, making traditional reporting cycles […]
